An important aspect of what makes food buyable and sellable, food dyes are the underrated artists of the food industry, making your tomato sauce bright red and your sports drink enticingly blue. These dyes, however, are not only often bad for you but also bad for the environment. Imagining a world where these dyes are not only aesthetic, but also nutritional and sustainable, Elliot Roth uses spirulina, a beautifully blue-green colored superfood, to do just that with his company Spira Inc. Intrigued by his story, we sat down to learn more about this colorful vision from Elliot Roth on this episode of ‘Inside Biotech’ from BCLA.
To find out more about Spira Inc, check out the website: https://www.spirainc.com
To learn more about what is happening at BCLA, check out our website: https://www.bc-la.org.
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